A lecturer from the Administrative Technical College within the Southern Technical University presents his scientific publication to the president of the University

The president of the Southern Technical University, Prof. Dr. Rabiee  Hashim Abbasi, met in his teaching office at the Administrative Technical College, Dr. Hamza Malik Rady, where he dedicated to His Excellency the publication tagged-modeling the structural equation and neural networks of artificial intelligence: research applications in the field of marketing – Abbasi praised the great effort exerted in the important topics adopted by the author, pointing to the importance of scientific research and the results envisaged to serve the scientific career, stressing that the university will be a real supporter of any achievement that serves society and enhances the scientific culture of students and researchers. The publication included 18 chapters that included topics related to marketing and e-commerce. the book is an essential reference for business and management students at higher academic institutions, professionals, policy makers and planners in the field of marketing, in addition to being appreciated by researchers who are strongly interested in social commerce and consumer research. It is noteworthy that the meeting was attended by the assistant to the president of the University for scientific affairs as well as the dean of the Administrative Technical College of Basra

wpChatIcon